RT @MySocialTV1: Monétisation de la #SocialTV: Twitter lance "Amplify" ("Amplify TV commercials on Twitter") http://t.co/vcAGi2bJ6X http://…
May 23, 2013
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Twitter Amplify Will Bring Sponsored Video Clips to Your Feed
Twitter took the stage at Internet Week New York Thursday to introduce a new advertising product for media and consumer brands. Dubbed "Twitter Amplify," the product allows media brands and their advertising partners to promote television clips on Twitter - think a 5 or 10-second replay from a basketball game accompanied by a short commercial from Ford, or a weather forecast from The Weather Channel followed by an ad for a restaurant chain.
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